It’s time for a system that supports your cause, not hinders it. To gain a better understanding of your donors and cultivate meaningful relationships, you’ll need the best crm software for nonprofits.

With the right management tool, you’ll enhance fundraising efforts and create personalized experiences.

Nonprofits face challenges such as data management, volunteer management, donor engagement, as well as email marketing.

Why Your Nonprofit Needs a CRM

• Why Your Nonprofit Needs a CRM
  • Donor Management
  • Volunteer Management
  • Email Marketing and Communication
• Comprehensive Nonprofit CRM Software: Features to Look For
  • Donor Database and Management
  • Fundraising and Donation Management
  • Volunteer Management
  • Reporting and Analytics
  • Integration with Other Tools
• 7 Standout CRM Options for Nonprofits in 2024
  • Bloomerang
  • Giveffect
  • DonorPerfect
  • Salesforce
  • HubSpot CRM
  • Keela
  • Virtuous
• FAQs
  • What is the best CRM for charities?
  • Is Salesforce a good CRM for nonprofits?
  • Is Salesforce for nonprofits really free?
  • How much does nonprofit CRM cost?
• Conclusion

Why Your Nonprofit Needs a CRM

Tracking donor information used to mean endless spreadsheets. According to the Nonprofit Tech for Good report, 67% of nonprofits are already using a CRM to track donations and manage communication.

This is also the optimal way for organizations to keep track of data safely and efficiently. This makes data easier to understand in your fundraising campaigns.

Donor Management

A CRM lets you create detailed donor profiles, track their interactions, and gain valuable insights. With its tracking and reporting features, you can spot trends and improve your organization’s overall health. Finding new ways to connect with donors is the key to success for any nonprofit organization.

The CRM stores contact information, donation history, and communication logs all in one place. This allows you to stop wasting time searching for information and focus on your mission.

With detailed donor profiles, you’ll quickly personalize interactions.

Volunteer Management

Need to organize your volunteers? CRMs let you schedule, track hours, and communicate with volunteers effectively. This is all key for management functionality. Volunteers can be segmented based on interests or skills to support fundraising campaigns.

Effective CRM software leads to happier volunteers and smooth operations.

Email Marketing and Communication

Email marketing features let you send targeted messages and track campaign results, ensuring important messages are read. Automated emails are a standard feature, so nothing goes unacknowledged.

Proper email marketing can assist you with boosting awareness. Using this comprehensive nonprofit CRM can boost engagement and maximize your fundraising efforts.

Comprehensive Nonprofit CRM Software: Features to Look For

It’s not enough to have just any management tool. You will want something comprehensive with features like major gift management or custom reports, especially as you boost fundraising efforts. Let’s look into the vital nonprofit CRM features.

Donor Database and Management

Every interaction and donation are at your fingertips, letting you view history and patterns. Easily monitor moves management. A donor database provides a centralized location for storing and managing all donor data. It includes contact information, donation history, communication logs, and other relevant details.

Use your nonprofit CRM for custom reports to make informed moves and better cultivate fundraising campaigns. Better data helps your team develop long-lasting relationships.

Fundraising and Donation Management

Does your new potential CRM offer different types of online fundraising campaigns? Does it come standard with online giving?

Your selected comprehensive nonprofit CRM should also simplify donations. A fundraising management feature is essential for processing donations, tracking pledges, and generating receipts. It should support various payment methods and integrate with payment processors for seamless online giving.

Volunteer Management

Does your candidate for the best CRM offer easy integration with volunteer sign-up and scheduling? This will give access to better tools donor.

CRMs assist you with better organizing your volunteer force and tracking their time. This will greatly reduce confusion between volunteers and staff members.

Reporting and Analytics

Reporting isn’t just a checkbox; it helps gain insights. You also want custom reports, all readily available with a user-friendly interface. Having robust reporting and analytics tools enables nonprofits to track key performance indicators (KPIs), measure the impact of their programs, and make data-driven decisions.

You get clear visibility into donor trends, volunteer impact, and fundraising efforts. The management functionality assists with keeping everything in check at all times.

A good nonprofit CRM provides insights into donor behavior, volunteer engagement, and campaign effectiveness, empowering organizations to optimize their strategies.

Integration with Other Tools

You will need comprehensive nonprofit CRM that smoothly connects to accounting software to ensure that donor data transfers automatically without duplicate entries. This makes keeping records up to date simple and stress-free, reducing team members’ administrative labor time.

This smooth transition saves so much time. Integration with other tools is crucial for streamlining workflows and avoiding data silos. A nonprofit CRM should integrate seamlessly with accounting software, email marketing platforms, payment processors, and other essential tools.

Giveffect combines the functionality you need all in one package so there are little to no wasted steps when connecting popular apps. This simplifies data management and ensures consistency across different systems.

7 Standout CRM Options for Nonprofits in 2024

Finding the nonprofit CRM solution that fits your needs and fundraising efforts is what matters most. Finding one built for your organization’s specific requirements and engagement style is more important than cost and perceived adoption. Consider pricing starts when deciding on a comprehensive nonprofit CRM.

Here are some of the top CRM options to consider for your nonprofit:

CRM Option	Description	Key Features	Pricing Starts At
Bloomerang	CRM built by fundraisers, offering donor data segmentation and constituent timelines.	Donor data segmentation, constituent timelines, reporting, and fundraising analytics.	$99/month
Giveffect	All-in-one platform combining CRM with event and donor management capabilities.	Event management, donor management, relationship tracking, and automation.	Contact Giveffect for pricing
DonorPerfect	CRM software known for customer service and donor data management tools donor.	Donor data management, customer support, training classes, and professional service assistance.	Contact DonorPerfect for pricing
Salesforce	Highly customizable CRM used by many nonprofits, offering scaling growth capabilities.	Customizability, Nonprofit Success Pack (NPSP), donor management, and program management.	10 free licenses for eligible nonprofits; additional fees for more features
HubSpot CRM	Popular for lead development through marketing and sales, with a nonprofit-specific version.	Lead development, marketing automation, sales tools, and nonprofit discounts.	Contact HubSpot for pricing
Keela	CRM with a personal touch in onboarding, provided by a women-led team across 17 countries.	Customer service, onboarding, and women-led team support.	Contact Keela for pricing
Virtuous	All-in-one tool connecting many partners to improve functionality and access to each interaction.	Partner integrations, functionality, technological advancements, and donor engagement tools donor management.	Contact Virtuous for pricing

Bloomerang

What if a CRM was actually built by fundraisers? That’s Bloomerang. They use donor data segmentation, constituent timelines, along with reporting.

All this, ensures you can personalize donor interactions and better cultivate long-term donor relationships and enhance fundraising efforts. With real-time access to all fundraising analytics, Bloomerang stands out as the best CRM solution for nonprofits.

Best of all, pricing starts at only $99 a month.

Giveffect

If an all-in-one solution is your need, search no further than Giveffect. It does not limit its capability to CRMs; Giveffect combines it all from events to donor management.

If there is a CRM to automate the boring steps so you don’t have to, then that sounds promising. This also makes relationship tracking simplified.

DonorPerfect

This CRM software offers easy merges of donor data for customer service. Contact customer support for quick assistance, accessible via phone at 800-220-8080.

Have all your staff attend their training classes too. With these learning resources you’ll be an expert user before you know it. Want professional service assistance too?

Then call Accounting 1-215-628-0883 for support.

Salesforce

Many see them as the best customer service-focused company around, and they can assist nonprofits in scaling growth, although requiring significant adjustment to their interface. Luckily you can get ahold of their trailblazer community and share best practices at nonprofit-specific user groups.

Also, eligible nonprofits get 10 free licenses too.

HubSpot CRM

Hubspot is a favorite for lead development through the power of marketing and sales for companies across industries, but HubSpot for Nonprofits exists, too. That means your organization may even be eligible for a discount, with nonprofit-friendly onboarding in place.

With this vast amount of integration features, the sky is truly the limit. Get those relationships handled with a proper fundraising software from Hubspot.

Keela

Are you looking for a personal touch when onboarding? Consider giving Keela a shot; their women-led team extends across 17 countries.

Customer service like that can make you rest easy knowing there is a face on the other end of that technical question. Give them a chance because, at the end of the day, it’s also important to vote with your dollar to keep women and smaller businesses afloat.

Virtuous

This all-in-one tool connects so many partners to improve functionality, so you have total access over each interaction with another department. They are often recognized and celebrated as forward thinkers because of how adaptive to technological advancement they have become.

No stone gets left unturned at Virtuous. Give this company a try if you enjoy growth.

Finding new donors can take time, but this software ensures they are engaged to build long-term relations. As more data is collected, this information can help refine the direction an organization should be headed, further enhancing and making each donation even more impactful.

FAQs

What is the best CRM for charities?

There is no definitive “best” CRM for all charities, as the ideal choice depends on the charity’s specific needs, budget, and technical capabilities. Popular options include Bloomerang, Salesforce Nonprofit Cloud, DonorPerfect, and Virtuous, each offering a unique set of features and benefits.

Is Salesforce a good CRM for nonprofits?

Yes, Salesforce is widely used by nonprofits due to its robust features and customizability. The Nonprofit Success Pack (NPSP) provides tools for donor management, fundraising, and program management. However, it can require technical expertise to set up and maintain.

Is Salesforce for nonprofits really free?

Salesforce offers 10 free licenses of its Nonprofit Cloud to eligible organizations through the Power of Us program. Additional licenses and advanced features may require a paid subscription.

How much does nonprofit CRM cost?

Nonprofit CRM costs vary significantly. Some providers offer free plans with limited features, while others charge monthly fees based on the number of contacts, users, or features required. Prices can range from free to hundreds or even thousands of dollars per month.

Conclusion

Choosing a comprehensive nonprofit CRM to boost fundraising efforts involves careful thought, research, and analysis of your internal needs. Prepare to manage donor data to benefit like the 67% of other nonprofits already using CRM systems. The success of this tailored management tool addresses one less challenge in achieving your mission.

For years, technology has promised to alleviate our administrative burdens, easing the challenges of assisting those in need. Secure data tracking and moves management processes unlock your fundraising efforts, enabling them to reach their full potential.

The “best CRM software for nonprofits” matches the offerings to your team structure, tech savviness, and capital requirements.